Hi all,
So after being made aware of the fact that not everyone knows what "Movember" is by my boy Arnon here, he suggested I start a discussion so everyone knew that I wasn't just looking for free event promotion and wasn't looking for $$ in my pocket.
As many of you probably know, Movember is an annual, month-long celebration of the moustache, highlighting men’s health issues - specifically prostate and testicular cancer.
The idea for Movember was sparked in 2003 over a few beers in Melbourne, Australia. The guys behind it joked about 80s fashion and decided it was time to bring the moustache back. In order to justify their Mos (Australian slang for moustache), they used their new looks to raise money for prostate cancer research… never dreaming that facial hair would ultimately lead to a global movement that would get men talking about a taboo subject – their health.
A Mo Bro starts Movember – the month formerly known as November – clean shaven, and grows a moustache all month long, garnering support from friends and family in the form of donations. What’s more, a Mo Bro is a walking billboard for the cause as his new look opens the door for him to talk about cancers affecting men – making the moustache a symbol, much like the pink ribbon is for breast cancer. Each Movember culminates in a Gala Partè in major cities around the globe where Mo Bros dress up to match their Mo, channeling the likes of Tom Selleck, Ghandi and Ron Burgandy, vying for the ultimate accolade: Man of Movember.
While growing a Mo is left to the guys, Mo Sistas (women who support their guys) form an important part of Movember by recruiting Mo Bros, helping to raise funds and attending the highly anticipated Gala Partés.
"What's the basis for my motivation?" (one of my lyrics) I'm young, and I'm looking to get guys my age to start paying attention to their health. Let's extend the life expectancy of our generation! Check out my "Middle of Movember" show in NYC on Nov12th @ The Bitter End, 10PM -- we'll be creating awareness and collecting donations all night.
Hope folks in NYC can make it out -- let me know if you'll be there, email me at management@zackborer.com
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